About the #WeAreUndefeatable Campaign
Posted: Wed, 18 Sep 2019 13:47
An inspiring new campaign - We Are Undefeatable - is being launched to support the one in four (15 million) people in England who live with one or more long-term health conditions, such as diabetes, cancer, arthritis and Parkinson's. By recognising the unique barriers people with health conditions face, the campaign aims to help people build physical activity into their lives, by hearing from others who have become more active through the ups and downs of living with their condition.
Individuals living with a long-term health condition are twice as likely to be inactive despite evidence that being active can help manage many conditions and help reduce the impact and severity of some symptoms. Even small amounts of activity can make a significant difference to overall health and wellbeing.
New research released today reveals that the majority of people with a long-term health condition do want to be active, and are aware of the health benefits. We Are Undefeatable has been launched to inspire, reassure and support people to be active by showing people living with a variety of conditions – both visible and invisible – on their own journeys to being active. One day, a short walk might be all that's manageable. For others it might be swimming or getting active at home. It all helps.
Hearing from people like Heraldo, who's picture you can see. Heraldo has found that Pilates classes help strengthen him, while also being an activity he's able to do. He also works moving more into his daily routine, walking, cycling, and chatting with the people he meets along the way.
The campaign has been designed so no matter what health challenges people face, they should be able to be supported and inspired to find a sport or activity that suits them.
Use the Hashtag: #WeAreUndefeatable and share your stories on https://weareundefeatable.co.uk/